The EART 15th National Conference on High Quality Development of Electric Guitar was successfully held in Weifang, Shandong!

Conference Overview

The 15th National Conference on High Quality Development of Electric Guitar and the Brand Development and Innovation Strategy Exchange Conference of China's Electric Acoustic Instrument Industry Base were successfully held in Weifang, Shandong from March 26 to 29, 2024. This conference is hosted by Weifang College, Changle County Musical Instrument Industry Association, and Shandong Yate Musical Instrument Co., Ltd. It is jointly organized by Weifang College Music and Dance College, Weifang Musical Association Guitar Special Committee, Shandong Yate Education Consulting Service Co., Ltd., and Shandong Yate Technology Innovation and Development Co., Ltd. The China Musical Instrument Association, China Music and Literature Society, China Radio and Television Music Commission, the Organizing Committee of the National Youth Music Literacy Competition of the Ministry of Education, China Workers Musicians Association, Asia Philharmonic Orchestra, China Customs Commission Fitness Center, and Haikou Musicians Association provide technical guidance and activity support.
The conference focuses on the development trends, brand building, after-sales service, industrial clusters, and technological innovation of the electric guitar industry, aiming to cultivate and strengthen new driving forces for the development of the electric guitar industry, and promote the high-speed, high-quality, and efficient development of China's electric guitar industry.

01. Meeting Guests

Guests gathered at this meeting, including Qi Jianbo, Vice Chairman of the China Music Association, Huang Lijie, Head of the Asian Philharmonic Orchestra, Li Changming, President of the China Music and Literature Society, Bian Liunian, Music Director of the Oriental Song and Dance Troupe, Xiu Jun, Secretary General of the China Music Association Choral Alliance, Li Weifu, Vice President of the China Music and Literature Society, Ding Jinzhong, Director of the Splendid Childhood Dream Special Office of the China Customs Work Committee Fitness Center, Zhang Renping, Creative Person of the United Nations Confucius Award, Chen Yujian, Chairman of the Shuimu Foundation Company, Li Zhongdang, Vice Chairman of the China Music Association Choral Alliance, Wang Lingqun, Deputy Director of Hainan Network Radio and Television Station, Cai Xianmin, Chairman of the Haikou Musicians Association, Du Jun, Chairman of the Dezhou Musicians Association, and Dezhou Han Peng, Vice Chairman of the Music Association, and Liao Shiwei, Music Director of the Central Network Youth Festival of the Communist Youth League, attended the meeting.
Famous Chinese guitarist Zhao Wei, lecturer of electric guitar at Shenyang Conservatory of Music Tai Xiaoguang, renowned young performer Wu Lin, renowned guitarist Chen Gang, and professional guitar trainer Liang Yan attended the conference and provided teacher training and demonstrations.
Ren Lichun, member of the Party Committee and Vice Dean of Weifang College, Liu Ximei, Secretary of the Party Committee of the School of Music and Dance, Liu Jianghong, Deputy Secretary, Guo Xuemei, Standing Committee Member and Deputy County Mayor of Changle County, and Lv Dongfang, Deputy Secretary of the Party Committee and Town Mayor of Changle Town, and other relevant leaders attended the meeting.

02. Guest speeches


Qi Jianbo, Vice Chairman of the China Musicians Association, Guo Xuemei, Standing Committee Member of the Changle County Committee and Party Group Member of the County Government, Deputy County Magistrate, and Third level Researcher, Bian Liunian, Expert Vice Chairman of the China Musicians Association, National First level Composer and Performer, and Artist Signed with the Yate Brand, Huang Lijie, Executive Vice Chairman of the China Radio and Television Music Committee and Head of the Asian Philharmonic Orchestra, Zhang Renping, winner of the World Outstanding Chinese Award, Ren Lichun, Party Committee Member and Vice Dean of Weifang College, and Zhao Weiguo, Founder of the Yate Instrument Brand, delivered speeches, warmly welcoming guests from all over the country, congratulating the smooth convening of this exchange meeting, and providing valuable suggestions for the high-quality development of the instrument industry.
Qi Jianbo, Vice Chairman of the China Conservatory of Music Association, delivered a speech stating that experts and scholars from across the country have come to Changle to discuss various fields of the development of the electroacoustic industry. The next step is to integrate and establish the World Musical Instrument Industry Park, the Electroacoustic Instrument Museum, and the Cross disciplinary Platform for Electroacoustic Instruments, establish the Electronic Instrument Industry Foundation, promote China's new business civilization model through cross-border cooperation, and let more countries around the world understand the development of China's electronic instruments, making the world proud of China's new business model.
Zhao Weiguo, the founder of Yate Musical Instrument brand, said in a speech that as a member of the electroacoustic instrument industry, we deeply understand the importance of brand innovation for enterprise development. In the past 20 years or so, I have been well aware of the extremely difficult path of branding electric acoustic instruments, and even today, the Yate brand has gone global. Chinese electroacoustic instruments require great dreams, a future, and the joint efforts of several generations. Yate will also focus on the combination of industry, academia, research, and application, and strengthen the technological innovation and research and development capabilities of the electroacoustic instrument industry; Strengthen cooperation with universities and research institutions, and jointly promote the prosperous development of China's electroacoustic instrument industry!

03. Signing Ceremony

Signing of the National Youth Music Literacy Competition
Li Weifu, Director of the Organizing Committee of the National Youth Music Literacy Competition of the Ministry of Education, signed a cooperation agreement with Zhao Weiguo, founder of the Yate instrument brand, for the Electric Guitar Competition.
Signing of the Brilliant Childhood Dream Youth Training Program
Ding Jinzhong, Director of the Splendid Childhood Dream Special Office of the Fitness Center of the China National Health Commission, and Lv Dongfang, Deputy Secretary of the Party Committee and Mayor of Qianwu Town, signed a cooperation agreement on the cooperation of the youth training program.

04. Teacher training


During the event, renowned Chinese guitarist Zhao Wei, electric guitar professional teacher Tai Xiaoguang from Shenyang Conservatory of Music, young performer Wu Lin, renowned guitarist Chen Gang, and vocational trainer Liang Yan gave speeches and exchanges on the current development status, industry experience, teaching experience, and future development direction of the art education industry.


05. Roundtable Forum


During the conference, industry experts, musicians, art experts, and other guests participated in the roundtable forum. They fully affirmed the achievements of the Wuwu instrument industry and Yate instruments, provided suggestions and suggestions for the future development of the instrument industry base and enterprises, and also answered and guided the questions raised by the attendees.

06. Visit Yate


During the event itinerary, the guests visited and guided the Yate Instrument Factory. After listening to the report from Zhao Weiguo, the founder of the Yate instrument brand, he affirmed the rapid development of Yate instruments and emphasized that good quality management is the internal support of the enterprise brand, and product quality should always be given top priority.
After experiencing Yate's musical instrument products, the guests praised the quality of Yate's products and signed and took a group photo on the Yate electric guitar as a souvenir.

As one of the organizers of this conference, Yate Instruments has long been committed to the coordinated development of China's electroacoustic instrument industry. We will continue to work tirelessly to promote the development of Chinese electroacoustic instruments, while developing and producing higher quality products, promoting "Made in China" and building our own "national brand"!
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